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İflas Eden Thomas Cook’un Rusya Birimi Intourist İle Almanya’daki Öger Ve Bucher’i Satın Alan Anex 2020 hedefini duyurdu.
Anex Tour Genel Müdürü Vural Karasu, Anex Tour ile İntourist’in 2020 Türkiye hedefi ülkeye 3 milyon turist getirmek, dedi.
Konuyla ilgili açıklama yapan Anex Tour Genel Müdürü Vural Karasu, 2019 yılında Rusya, Ukrayna ve Kazakistan’dan yaklaşık 1 milyon 700 bin turist getirdiklerini aktardı. ”Bu ülkelerden Milas, Dalaman ve Antalya havalimanlarına turist getirdik. 2020 yılı için planlar hala net değil. Çünkü işin içine İntourist’de dahil oldu. İntourist’in 2019 yılı paxı yaklaşık 700 bin. 2019 yılında iki tur operatörünün getirdiği pax 2 milyon 400 bin olur. 2020 yılında Anex ve İntouristin Türkiye hedefi yaklaşık 3 milyon kişi” ifadelerini kullandı.
Türkiye’ye Toplam 1 Milyon 800 Bin Pax
Karasu, Anex Tour olarak Avrupa’da Almanya’dan 2019 yılında 60 bin pax yaptıklarını vurguladı. ”Bizim Çek, Slovak ve Macaristan gibi Doğu Avrupa’mız da mevcut. Buralardan da 60 bin paxa ulaştık. 120 bin Avrupa’dan, 1 milyon 700 bin Rusya, Ukrayna ve Kazakistan’dan olmak üzere Türkiye’ye toplam 1 milyon 800 bin pax sağladık. 2020 Almanya için Anex Tour olarak Sun Express’ten 190 bin koltuk almıştık.
Almanya’da 3 kat büyüyeceğiz. Öger ve Bucher’in gelmesiyle durum farklılaştı. Ama hala tam planlamalar yok. Öger konusunda biraz geç kaldık. Otel ve uçak kontratları bitmişti. Rekabet Kurumunun izninden sonra uçak anlaşmaları için oturacağız. Hedefimizde 2020’de Öger ile ilgili çok büyük paxlar yok. Fakat yine de 200 binin altında olmaz” dedi.
Asıl Büyüme 2020 Ve 2021 Yıllarında
Vural Karasu, Almanya’da asıl büyüme 2020 ve 2021 yıllarında gerçekleşecek, dedi. ”Bu yıllarda Öger’i hak ettiği yere taşıyacağız. Öger ve Bucher’in incomingini tamamen Anex Tour yapacak. İntourist ayrı yapılanacak. Markayı ve incomingini ayrı tutacağız. Rusya pazarında hem Türkiye’de hem de diğer pazarlarda zaten açık ara lideriz.
Anex Tour, İntourist ile beraber kolay kolay ulaşılamayacak bir rakama ulaştı. Hedefimiz büyük ve küçültmek gibi bir niyetimiz yok. Uçak planlamalarından sonra üzerine ekleyeceklerimiz belli olur. Aralık sonu 2020 Ocak başı belli olur. O zaman tam artışımızı belirleyebiliriz.
3 milyon turist rakamına ulaşırsak Rusya’dan gelen turistin yaklaşık yarısını biz getireceğiz. Paxı nasıl çoğaltırız diye çalışıyoruz. Sadece paxın artması değil karlılık oranı da önemli. Karlılık yoksa fazla pax yapmanın hiç bir anlamı yok.”
Otel fiyatları döviz bazında artacak
Karasu, otel fiyatlarındaki artışla ilgili, döviz bazında yüzde 6-7 oranında artacağını düşündüğünü, söyledi. ( Turizmdays.com)